Posted by Erik Dahlman on May 17, 2014
We’ve run a huge project before and it turned out to be a lot more expensive a lesson than we could have ever imagined (see here).
Not the size in terms of dollars that NotW was, but it also won’t take a year of our lives to complete and leave us in debt.
Which brings us to The Goonies Playing Cards. After handling both kinds of projects, we decided to go with the minimalist approach again. We knew it wouldn’t bring in big numbers like NotW, but knowing that going in made it much easier to plan.
Here’s what the project looks like:
This is basically a combination of three different products: A limited edition deck, a standard deck, and a coin.
The Goonies has given us a chance to try something that we always wondered about. What would our project look like if we didn’t offer international shipping?
We never tried it before because we had already figured out the best way to ship these (short of international distribution centers). It also didn’t make sense to upset our international customers.
We aren’t legally allowed to offer international backers our product because of our licensing agreement, so here’s what we’ve found so far.
There are tradeoffs for running a project with fewer items and without international shipping. There is a steep opportunity cost on your time for adding more products, complexity, and shipping options so make sure that they are worth it.
While we wouldn’t mind offering the international shipping, the fact that we can't on The Goonies project has sped up our turnaround time significantly. While the project has a November estimated date, we’re actually shooting for something closer to August. This would allow us to run about eight projects a year instead of one or two like we did while waiting on The Name of the Wind.
Hopefully our customers are happy that they only have to wait 3-4 months to receive products and we’ll be able to create a much more diverse offering every year. The goal is to make something that everyone can get excited about.
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